Event planning and applications

Mount Alexander Shire welcomes the wide range of diverse events held across the region. These include festivals, exhibitions, fairs, agricultural shows, bike road races, markets, celebrations, large sporting events and concerts.

To assist event managers, we have designed a comprehensive event planning kit. The kit guides event organisers through relevant permits and approvals and how to access marketing and logistical support from Council. It also provides organisers with helpful information on running safe, successful and sustainable events.

Step1: Register your event details

As soon a possible, please contact the Venues and Events Officer at events@mountalexander.vic.gov.au and provide the following information (you can copy and paste this information into an email):

The Venues and Event Officer will contact you to discuss your event.

Step 2: Complete the event planning kit

You must submit your application to hold an event at least 12 weeks prior to the event.

The kit is provided in three parts, and you should read all the parts before completing your application. The kit includes:

Part 1: Event Form Information – this provides step by step information for completing the event application form.

Part 2: General Event Information and Advice – this section provides general information on all aspects of running quality, safe events.

Part 3: Event Application Form - You will need to complete all sections of this form to register your event. Use part 1 to guide you through the process.

You must submit Part 3: Event Application Form at least 12 weeks prior to the event.

Step 3: Apply for funding support for your event

The Event Grants program round 1 was open from 22 July - 09 August 2019 and is now closed.
Check out further details on our grants page.

Step 4: Planning your event

Once your event has been approved by Council, we will work proactively with you to provide support and advice. You may be required to apply for the relevant Council permits required and most of these can be found on the following pages:

If you are eligible, you may be able to apply for a fee waiver for some of the permit fees through a Fee Waiver Request Application Form.

Step 5: The event

The fun bit! We hope that your event goes well and is a great success!

Step 6: Evaluating your event

Once your event is complete, it may be helpful to have a debrief meeting with the Events Officer to look at areas of the event that went well, and where changes might be made. This is a good opportunity to look at continually improving your event. For example:

Event Calendar

Mount Alexander Shire is keen to assist event organisers with promoting their community events in our online event calendar at www.maldoncastlemaine.com.au.

To list your event, simply download the event listing application form and return by email to marketing@mountalexander.vic.gov.au.

Event Boards
Please note that the event board application form now forms part of the Event Kit that needs to be completed at least 12 weeks prior to your event.

View the locations of all events boards throughout the shire via this map.

We now provide a ticketing service!

Sell your tickets online at the click of a button.

If you are planning on holding an event in Mount Alexander Shire you can now sell your tickets through Mount Alexander Box Office.

Tickets listed through our box office may be purchased online at any time or at our Visitor Information Centre, which is open 9.00am to 5.00pm every day of the year (excluding Christmas Day).

Some benefits of this service are:

Fees and charges:
50 cents per ticket + 3% of total sales (25 cent credit card fee if applicable)
Free events can still be ticketed and listed on the website. There are no fees for this.
We recommend venue hirers build the fees into ticket prices.
Our fees include listing the event on our tourism and Council website and making sales over the counter from the Visitor Information Centre which is open daily (including public holidays).

To list your event, simply download the box office application form and send to events@mountalexander.vic,gov.au

For more information contact the Venues and Events team via events@mountalexander.vic,gov.au or 5471 1700.

Visit the online box office here.

The following links will take you to resources that may further assist with the planning of your event:
Accessible Events Guide
CFA Guidelines for Conducting Small Events and Gatherings in High Fire Risk Locations
A Guide to Developing a Bushfire Emergency Plan in Victoria
Portable Access Equipment