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Get your business noticed at Council’s free online workshop

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Learn how to boost your business marketing skills at our next online small business workshop.

Friday 3 July 2020

Discover how to boost your business marketing skills at Mount Alexander Shire Council’s next small business workshop.

Marketing your business: How to get it right the first time is a free two-hour workshop where you will be guided through the steps to help your business get noticed.

The online workshop delivered via Zoom will arm local business owners with practical marketing tools, templates and expert tips. Session topics include goal-setting, market research, harnessing social media and more.

A small business expert will guide you through the process of building your own marketing strategy and setting marketing goals that work.

“Effective marketing is crucial for business success,” said Eva Parkin, Economic Development Officer, Mount Alexander Shire Council.

“Whether you’re an established business, just starting out, or looking to adapt your business during coronavirus, this workshop aims to give you all the tools you need to make smart marketing decisions,” said Ms Parkin.

“It will outline why marketing is essential, how to go about it, and why a good marketing strategy can help your business attract customers and keep them coming back,” she said.

Deb Hall from The Dove Café in Castlemaine is one of many local business people who have benefited from Council’s small business workshops.

“I have a business in town and recently attended one of Council’s small business workshops,” said Ms Hall.

“The workshop was online, which was really convenient. There was no need to leave my desk, so there were no excuses for not turning up!

“It was interesting to hear other business ideas and to get one-on-one assistance with a consultant from Small Business Victoria. I’d highly recommend it,” she said.

Event details

What: Marketing Your Business: How to get it right, first time
When: 6.00pm – 8.00pm on Monday 27 July
Cost: Free
Where: Online via Zoom
Book: Via www.mountalexander.vic.gov.au/BusinessResources

Council is delivering the workshops in partnership with State Government – Small Business Victoria to support and encourage local small businesses.



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