Signage

If you are a business and you want to advertise on the footpath with an A-frame or directional sandwich board you will need a permit.

Typical uses for these signs are cafe's, real estate agents and retailers.

To apply or for further information including fees and applying for a permit visit the A-frame signboards page.

If you are looking to install or alter a sign on your business site that is a private building, you may require a planning or building permit. This will depend on the location of your business and the size/type of sign. 

We recommend chatting to one of our Planning Services team:

• In person - Monday, Wednesday and Fridays from 8:30 am – 5:00pm at the Civic Centre, Corner Lyttleton Street and Lloyd Street, Castlemaine.
• Phone - Monday to Friday from 8:30 am – 5:00pm on 03 5471 1700
• Email - send an email to planning@mountalexander.vic.gov.au.

If you run a home based business you can erect one non-illuminated home occupation sign up to 0.2 square metres without planning approval.

Keep in mind that you may still need a planning permit to display a sign at your home in some circumstances (such as impacted by a heritage overlay). 

If you are unsure we recommend chatting to one of our Planning Services team:

• In person - Monday, Wednesday and Fridays from 8:30 am – 5:00pm at the Civic Centre, Corner Lyttleton Street and Lloyd Street, Castlemaine.
• Phone - Monday to Friday from 8:30 am – 5:00pm on 03 5471 1700
• Email - send an email to planning@mountalexander.vic.gov.au

Tourist attraction and service signs show tourism businesses, attractions and services which meet the criteria established by VicRoads and Tourism Victoria.

Tourist attraction - brown sign                  Tourist service - blue sign

To qualify for one of these signs, the core business must be tourism based with a strong commitment to servicing visitors.

The following list helps to classify a site as either a tourist or services facility:

If your sign is approved by VicRoads, applicants are responsible for all costs related to the design, manufacture, installation and maintenance of the sign.

Check out the VicRoads guidelines to help tourism businesses when applying for road signs.

For more information and to apply, please contact our Tourism Marketing and Development Officer on 03 5471 1714 or via email at marketing@mountalexander.vic.gov.au.

Temporary signs such as A-boards, directional signs and teardrop banners can be displayed to promote an upcoming community event or activity in the shire. A permit is required for placement and display of these signs on Council land.

Apply for a permit on our Community event signage page. 

There are 12 roadside event boards available for community use to promote events throughout the shire.

There is no cost to have your signs on display, however the cost to produce the sign, install and remove are the responsibility of the event organisers.

For more information and where they are located, download the Event board information guide(PDF, 2MB). 

To use event boards in the shire you need to book at SpacetoCo.